With every passing marketing meeting, I become more and more convinced that Fedora 12 is the cycle where Marketing will take off - we've been coiling to spring for quite a while now, and everything is falling into place for a series of takeoffs that will culminate in Marketing hackfestingness at FUDCon Toronto. Abe Lincoln once said "Give me six hours to chop down a tree and I will spend the first four sharpening the axe." We're almost done making the axes, and it looks like they'll start out preeeeetty decently sharp.

With zikula as a platform to work from and marketing research to help us figure out where to aim, we're actually starting to gather and build an infrastructure and a set of tools for Doing Marketing, dramatically increasing our Capacity to Create Cool Content by making it far easier to do so. Recent news:

...and that's just from this afternoon. Yep. We have momentum! I am psyched.